Notonthehighstreet.com, a marketplace for creative small businesses, has raised a £21m Series E round.
European media and technology company Hubert Burda Media led the round, which also featured existing investors including Index Ventures, Industry Ventures and Eight Roads Ventures.
Richmond upon Thames-based Notonthehighstreet.com will use the funds to expand internationally, plus further invest in technology, innovation, marketing and operations.
Simon Belsham, CEO of the company, said: “Notonthehighstreet.com was born out of the belief that customers want products that are more thoughtful, unique and personal and that, through technology, we could connect thousands of independent businesses – the makers of these great products – with customers around the world.
This purpose remains even more relevant today in a world where customers are craving something more than the ubiquity of the mass market.”
He went on to say Hubert Burda Media was the ideal investor for his company, as Burda has a “longstanding reputation as an investor in cutting-edge consumer and technology businesses”, while also having a wide international reach.
The funding follows the company’s announcement of a year-on-year sales growth of 19%.
According to CrunchBase, Notonthehighstreet.com, which was founded in 2006, has raised $68.09m to date across five rounds.
Martin Weiss, managing director at Burda Principal Investments, said: “We see significant growth potential for this unique business, both in and outside the UK, making it an obvious partner for us as we continue to grow our portfolio of consumer and technology brands internationally.”