The People’s Operator and TPO chairman and Wikipedia founder Jimmy Wales, has launched a social network to complement TPO’s mobile service and harness the power of its members to deliver social good.
Believing that small actions can add up to a big difference, the TPO Community will bring people together while at the same time supporting good causes.
The TPO Community is a new general interest ad-free social network that is a simple way to donate online and is open to everyone for free. The TPO Community is supported by TPO’s mobile service, where customers direct 10% of their monthly mobile phone bill to a social cause of their choice, at no extra cost to them – thus turning the every-day activity of using a mobile into a way to make a big difference.
Wales said: “TPO puts consumers and the causes they care about first. We want to spread a wave of goodness across the world that benefits millions of people.
“The TPO Community is designed as a space that works for what people believe in and unites that with the causes they care about and a simple, commission-free way to give.
“The more TPO grows with the support of our members, the more we can make a positive change and the more powerful the TPO Community becomes.”
An ad-free social network with purpose
The results of a recent UK consumer study commissioned by TPO found that more than half of UK consumers, 51%, had given to charity in the past month, whilst only 8% choose not to give to charity.
Interestingly, almost three quarters (73%) of millennials (those aged 16-24) agreed that they would give to causes if they were socially connected to them – a key factor in the vision of the TPO Community.
Wales added: “We wanted to provide a way for people to connect with both their friends and the causes they care about in an ad-free social space that works for them.
“The TPO Community brings these together so that members can learn more about causes, follow them, donate and share their support with their friends.”
The ad-free space gives people a way to join forces with others to make the most of how they give back to the causes that matter to them; critical as over 60% of consumers want to give on their own terms.