BBC iPlayer creator Anthony Rose launches has launched 6Tribes, a new social networking app that allows people to join tribes that reflect their lifestyles.
6Tribes focuses on the common ground between people, rallies them around joint ideas and gives them a place to communicate, and in so doing, provides people with an entirely natural way of meeting new people, discovering great content and belonging.
Rose explains: “We created 6Tribes to connect people with groups of like-minded people – or tribes – for an entirely new and frictionless way to meet, connect and belong.
“Whatever you’re into, you’ll be with the people who absolutely get you. On 6Tribes everyone wants to hear what you have to say.”
6Tribes is the brainchild of Rose and Ernesto Schmitt, who co-founded social TV platform Beamly in 2011.
Instead of focusing on people’s existing social connections, their new app brings people together around a shared interest, event or lifestyle, and presents members with bespoke tribe feeds that fit their interests uniquely.
Rose said: “Our research made it clear that people were looking to connect with ideas as much as people, and that the next evolution of social networking would come from that desire. 6tribes is the first out of the blocks to deliver on that promise.
“6Tribes analyses things like your Facebook likes, the music on your phone and the places you’ve been to, to find the perfect tribes for you. Once you’re a member of a tribe, you can connect with people who get what you’re into, be it fashion or travelling the world – people who understand you. You have a place where you belong.”
6Tribes launches in the UK today, with other countries to follow. The app is available for iPhone and iPad.