Virtual Reality (VR) and Augmented Reality (AR) device sales are set to hit $11.9bn in four years time.
According to CCS Insight’s recent forecasts, the market value of devices sold into the channel is estimated to be worth $1.6bn with some 16 million VR and AR devices set to be shipped this year.
The data suggests that smartphone VR and AR devices will account for more than 13 million units, while dedicated VR devices such as the Oculus Rift will represent approximately two thirds of this $1.6bn market value.
Interestingly, though, the forecast revealed the effects of Microsoft-powered headsets from companies such as Acer, Asus, Dell, HP and Lenovo as well as greater support for Google’s Daydream platform. These products are expected to provide a boost to the market in the fourth quarter of 2017 and create a strong foundation for sales next year....