Nataša Williams is the co-founder and CEO of Cadro, a technology-driven wealth management firm.
The London-based company combines proprietary technology with traditional investment management. Individuals, for example, can book a meeting with investment experts to understand their risk appetite, and then manage their portfolio via the Cadro app.
Founded in 2022 by Williams and Jordan Buck, the wealth tech company is backed by Literacy Capital.
In this week’s Founder in Five Q&A, the Cadro chief weighs in on whether company leaders should be outspoken on social media, shares fundraising advice, and explains why she’s excited by nanobots.
1. What role was the most important early hire you made?
Nataša Williams: Our excellent chief investment officer, David Semmens. Formerly the chief investment officer at Aviva’s robo-investment platform Wealthify, David instantly understood and built on our vision to construct a stellar investment proposition from the ground up and link it with engaging content so investors can see exactly what they hold, where they hold it and why....