Intelligent Positioning, a SaaS provider from Brighton has raised £2.5m in funding from existing investor Mercia Technologies Plc.
The Series A round, which brings the company’s cumulative funding to date to £2.75m, will be used to develop Pi Datametrics — its SEO platform — and to expand overseas.
Dr Mark Payton, CEO of Mercia Technologies, said: “We are delighted to continue to invest in Intelligent Positioning. It is the perfect example of an ‘emerging star’ from the MFM portfolio, having made significant progress since initial, early stage investment.
“With SEO monitoring looking set to become among the most disruptive markets of 2016, we look forward to seeing what the next year holds,” added Payton.
Founded in 2007, Intelligent Positioning is headquartered in Brighton.