Expanding your business overseas allows you to use everything you’ve learned in the UK to grow in new markets. Roland Emmans, head of technology sector for HSBC, reviews the strategies successful tech business are using to go global.
Perhaps one of the most exciting things about growing a tech business from the ground up is that so many have the potential to trade internationally, often from day one.
Most tech firms will use transferable technology, which can have applications in many markets, plus software is language agnostic and can easily be translated.
It’s no wonder there are countless examples of new tech firms that have become global household names: Spotify, Airbnb, GoDaddy and Groupon to name just a few, as well as a huge army of less well known B2B tech firms that help keep all manner of systems and processes running globally....